George House Trust (GHT) is a well-established and vibrant charity that was established in Manchester way back, in 1985. They are second oldest HIV charity in England and have a very clear vision – for all people living with HIV in the North West to live happy and health lives and be free from stigma and discrimination.
Over the years GHT has grown substantially and earned a reputation (both regionally and nationally) for developing ground-breaking services in its field.
The new brand sees the charity move away from the “wine & grapes” brand of old to convey a more contemporary, modern and vibrant brand identity. It sees a cross at the heart of the words George House Trust, and has an array of coloured crosses that compliment the main logo and design.
The new charity rebrand has been rolled out across the charity’s website, business cards, corporate literature and throughout their offices.